DARIEN, Conn. and BEVERLY HILLS, Calif., July 12, 2016 /PRNewswire/ — Health Media Network (HMN), a leading digital Point of Care media company, today announced it acquired the rights to PetCARE Television Network, LLC, (“PetCareTV”) from Saddle Ranch Media, Inc. (OTC PINK: SRMX) a leading veterinary waiting room network that has, since 1989, provided the veterinary profession with client education tools to improve client awareness of pet health needs and the role their veterinarian plays in the delivery of these services.
PetCareTV’s digital Point of Care network reaches pet owners with informative and entertaining pet education in the waiting areas of veterinarian waiting rooms nationwide. According to a 2015 The Harris Poll® study, more than three in five Americans (62%) have at least one pet in their household. What’s more, nearly all pet owners consider their pets to be members of the family. PetCareTV delivers content and advertising to educated pet parents. Improved compliance by the pet owner is the objective resulting in an improved bottom line for the veterinary practice. This acquisition continues to increase HMN’s reach, which currently features 30 health specialty verticals.
“PetCareTV is a leader in the veterinarian waiting room education media. Adding PetCareTV is consistent with HMN’s framework of growth to drive scale and revenue,” said Christopher J. Culver, CEO of Health Media Network. “Pets are part of the family and we are excited to positively impact the lives of pets and reach millions of engaged pet parents who want to care for their pets.”
“We have been very excited to work with the HMN executive team to transition the business to HMN,” states Philip M. Cohen, CEO of PetCareTV. “HMN is an industry leader in the Point of Care space and I know they will provide top notch content, support and service to our former offices.”
About Health Media Network (HMN)
Launched in 2007, Health Media Network, (HMN), is one of the fastest growing digital Point of Care media companies in the U.S., providing education and health content in physician waiting rooms through a platform of 30 specialty health networks. Using the latest digital technology, HMN is able to customize content that provides physicians and marketers with relevant programming for their messages to improve health and healthcare outcomes to targeted audiences. HMN currently reaches more than 55,000 physicians in over 12,000 medical offices and healthcare systems across the country. For more information, visit Health Media Network at www.hmnads.com.
About Saddle Ranch Media
Saddle Ranch Media, Inc. is a diversified media and entertainment company operating three divisions; Saddle Ranch Film, Saddle Ranch TV and Saddle Ranch Digital. For more information, visit www.saddleranchpictures.com or www.saddleranchmedia.us.